2010-09-01
The hospitality education of international students has continued to evolve and many programs have growing ratios of international to domestic students. - More
2010-09-01
Despite Growing Concerns Around Privacy Legislation and Data Risks; Audience Buying, Increase in Spend from International Markets and Automation Drive Industry Growth - More
2010-08-31
Two weeks ago, I wrote a column that highlighted one of the most memorable service codes ever offered in hospitality - the Statler Hotel Service Code. I included the original wording (penned in 1916) and gave readers the opportunity to receive a training powerpoint I created that is an updated version of the Statler Service Code, using current ... - More
2010-08-30
A new travel survey finds that 90% of British holidaymakers have become more wary of booking a holiday with a less-known travel firm following the recent collapse of smaller travel companies, Kiss Travel, Sun4U and Goldtrail. - More
2010-08-27
U.S. companies that use social media primarily to deepen customer loyalty spend almost twice as much on this emerging channel as competitors who use it for brand awareness, customer acquisition and other core marketing purposes, according to national survey results jointly released by COLLOQUY and the Direct Marketing Association (DMA). - More
2010-08-26
These days, bashing online travel agencies has become a popular sport. The likes of Expedia, Travelocity and Priceline are being blamed for commoditizing hotels, for decimating rates, and for training travelers to demand deep discounts. We can probably find a way to blame them for that oil spill in the Gulf of Mexico too. - More
2010-08-26
The last few columns have all addressed the guest experience and delivering service. These columns have generated a high level of reader interest and my next article will provide a recap of some of their comments on impressions of service levels, customer expectations and service codes. - More
2010-08-23
After performing literally hundreds of website analyses, it amazes me how many hotel websites are either totally or partially dysfunctional. There are so many sites which are not in-step with even basic search engine requirements; sites with poorly written text content; inadequate navigation; and sites which are not designed to sell rooms or any... - More
2010-08-23
As earlier mentioned in other articles, the Experiential Hospitality is becoming more and more one of the tools which mostly influence the differentiation and positioning of hotels in the international market. The number of tourists traveling in search of experiences that make them live emotional, unique and unforgettable moments is growing ev... - More
2010-08-23
Como ya había referido en otros artículos, la Hoteleria de la Experiencia se esta perfilando cada vez mas como una de las herramientas que mas influye en la diferenciación y posicionamiento de los Hoteles en el mercado internacional. - More
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