2012-01-26
In marketing, we often talk about the value of brand associations, of being at the top of the mind of consumers and having the brand instantly connect with a feeling, memory etc. However, putting all this into practice is probably one of the hardest things in the industry. According to researchers, there can only be 3 brands in of a consumer per category... dont believe me?
U.S. scheduled passenger airlines employed 2.6 percent more workers in November 2011 than they did in November 2010, the U.S. Department of Transpo...
